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-- choose one -- We are losing market share. We need to revitalize our brand. We need ideas for new products. We need to increase adoption of our technology. We expected better sales Our market is dominated by a single competitor. We have no comprehensive oversight of our design efforts. We want to ensure our continued success. Senior management doesn't value the design group's contribution. We need to increase our business & marketing IQ. We don't know how to measure our design effectiveness. OTHER: Please describe in Comments.

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